Google lost against its G-Mail in Switzerland

Image for the article Google lost against its G-Mail in Switzerland

Google Mail isn’t G-Mail. It’s not a mistake, it’s what the Zurich Commercial Court decided.

This week, the Swiss court dismissed “Google’s arguments in a lawsuit challenging a trademark registered by German venture capitalist Daniel Giersch, who runs an electronic postal delivery business in Germany and Switzerland that goes by the name G-mail (short for “Giersch mail”)”, CNet reports.

The reason is simple: G-Mail applied for the trademark several months earlier. Google plans to file an appeal, meanwhile, G-Mail and Google Switzerland could use the same short name of GMail.

But what does Giersch mail do, will you say. A last year CNet article told it: “When he was 18, Giersch founded his first company, a same-day mail delivery service designed to offer a swifter alternative to the Deutsche Post. Within a few years, by his estimation, the company was delivering 80 percent of the mail within his hometown of Itzehoe, a town of about 30,000 residents near Hamburg.”

“Giersch ultimately sold control of the physical delivery operations and started on a new venture he called “hybrid mail.” The idea is to combine the relative security of physical mail delivery with the speediness of e-mail. A sender’s document is scanned into Giersch’s system at its origin, transmitted electronically to a G-mail office in the destination city, printed out at the other end and hand-delivered to its recipient. Giersch also offers users a “secure” gmail.de address, which they can obtain only by verifying their identities with a passport or other official ID card–a far different business model from Google’s Gmail, he said.”

Feb 24, 2007 | By Nuno

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